Memtastic Privacy Policy

Effective date: November 15, 2026

1. The short version

Memtastic is operated by 1016 Investments LLC ("Memtastic", "we", "us"). This policy explains what we collect, why, who sees it, and how you delete it.

  • Your photos and stories are yours. They are shared only with the people you invite.
  • We do not sell your personal information. We show no advertising and use no advertising trackers.
  • The AI companies that power Memtastic are not allowed to train their models on your content.
  • We use your photos and conversations to improve and train Memtastic's own AI. Section 5 explains this.
  • Memtastic never receives or stores recordings of your voice.
  • You can delete a photo, a memory or your whole account at any time.

Memtastic is a family storytelling service. It is not a medical device, treatment, or therapy, it does not diagnose or assess anyone, and we make no claims about health outcomes. Research on reminiscence describes the practice as a field; it is not a claim about this product.

2. What we collect

Information provided by you

  • Account details: your mobile number, name, date of birth, your relationship to the Account Admin, and an email address, used for account recovery and important notices about your account or these policies.
  • Your choices: notification frequency, reply voice, what you want from Memtastic, and privacy settings.
  • Photos: the photos you add, plus the date, location and caption stored inside the photo file when present. We use the location to name the place. Memtastic does not use face recognition. It learns who is in a photo only from what you tell it.
  • Conversations: what you type or say to Memtastic and what it replies.
  • Text replies: the text of any reply you send to a Memtastic Smart Notification (e.g. SMS, MMS or RCS message).
  • Feedback: ratings and comments, and your reason if you decline a trial. A rating is stored with the reply it rates.

Voice. When you speak to Memtastic, your phone or browser turns your speech into text. We receive only the text. We never receive or store the audio. Spoken replies are generated for you and are not stored.

What Memtastic saves from your conversations

  • the story behind each photo, in your words, and a description of what appears in the photo;
  • facts and details you mention, and the people in your stories and how they are related;
  • a short recap of each conversation, so the next one can pick up where it left off, and a note on any reply where the conversation turned to grief, loss or distress. We use these to improve future interactions.

Information about people you invite. An Account Admin gives us the name, mobile number, date of birth and, optionally, the email of each person they invite.

Payments. Stripe collects your card details. We receive confirmation of payment and your plan, never your full card number.

Technical information

  • an account ID and a browser session ID attached to activity records, such as "photo added" or "chat started". These records do not contain your photos or conversation text;
  • the type of device, operating system and browser you use (for example, "iPhone, Safari"), so we can fix problems that only happen on some devices;
  • your IP address, kept briefly to prevent abuse;
  • one sign-in cookie, and small items stored in your browser to keep you signed in and remember where you were;
  • Google reCAPTCHA runs when you sign in, to block automated abuse. Google's Privacy Policy and Terms apply to it.

Memtastic does not track you across other websites or apps, so Do Not Track signals do not change how it works.

3. How we use collected data

  • to provide Memtastic: save your memories, hold conversations, and remember what you have told us so later conversations feel personal;
  • to send the text messages you asked for;
  • to keep Memtastic safe, including automatic screening of uploaded photos;
  • to take payment and provide support;
  • to measure and improve Memtastic, and to train our own AI (section 5);
  • for optional research you have agreed to (section 6);
  • to meet legal obligations.

4. Who can see your information

Your family. Members of your family plan can see the memories on that plan, unless you mark a memory private. The Account Admin can view and edit members' profile details and remove members from the plan. What you tell Memtastic about yourself may help it personalize your own later conversations.

People you share a link with. Anyone holding a share link can view that memory until the link expires, 30 days after it is created.

Memtastic staff. Authorized Memtastic staff and contractors may view content when needed to provide support, keep Memtastic safe, and improve it.

Companies that work for us. They may use your information only to provide their service to us.

  • Google provides hosting, storage, sign-in, AI models, photo screening and place lookup. It receives account details, photos, conversations and photo locations.
  • A speech provider turns Memtastic's written replies into speech. It receives the text of Memtastic's replies, never your voice. It does not store it or use it for training.
  • A text-messaging provider sends and receives text messages. It receives your mobile number and message content.
  • Stripe handles payments. It receives the payment details you enter, an account ID, and your email if you gave one.
  • An email provider sends account email. It receives your email address.

Our AI and speech providers are not allowed to use your content to train their models.

When the law requires it, or to protect someone's safety or our legal rights.

If Memtastic changes hands. In a merger or sale, your information would pass to the new owner under this policy.

We do not sell your personal information. We do not share it for advertising.

5. How your conversations improve Memtastic

  • We use your photos, your conversations, and the stories and details saved from them, to evaluate, improve and train the AI behind Memtastic, including our own models.
  • Only Memtastic and service providers under contract to us take part in this work.
  • We do not use conversations held by members we know to be under 18, or photos they add, to train models. Details a younger member shares in a family memory become part of that shared memory and may appear in other members' conversations.
  • Words typed by guests who open a shared link are not saved. Preview conversations are deleted unless the visitor joins, except replies the visitor rated, which we keep without their photo or account details.
  • When you delete content, we leave it out of future training. Models already trained are not undone, and the models, statistics and findings we create remain ours.

You agree to this use when you accept our Terms of Service.

6. Optional research

Memtastic studies reminiscing. If you are asked to participate in a study, doing so is optional and never affects your use of Memtastic.

  • We may invite you to answer short questions. You can skip them.
  • If a study ever needs more than your normal use of Memtastic provides, we will explain it and ask for your explicit agreement first. You can withdraw at any time.
  • Published results do not include Personally Identifiable Information ("PII").

7. Text messages (Smart Notifications)

A.1 Information We Collect (Smart Notifications). When you opt in to Smart Notifications, we collect your mobile phone number and any name or contact information provided during the registration process on our platform.

A.2 Use of Information (Smart Notifications). We use your information to send the Smart Notifications you have authorized and requested. All members may receive memory-related photos, personalized conversational prompts, and deep-links to the Memtastic application. Account Admins may also receive occasional Notifications regarding issues pertaining to their plan, such as a notice that a plan allowance has been reached.

A.3 NO SHARING OF PERSONAL DATA (Smart Notifications). No mobile information will be sold or shared with third parties or affiliates for marketing or promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

A.4 Your Choices & Opt-Out (SMS/MMS/RCS). You can cancel the messaging program at any time. Simply send STOP to our long code. After you send the keyword "STOP" to us, we will send you a final message to confirm that you have been unsubscribed. After this, you will no longer receive SMS/MMS/RCS messages from us. If you wish to restart Smart Notifications, you can do so in your Memtastic Profile Settings, where you will be asked to verify your phone number and agree again.

A.5 Help and Support (SMS/MMS/RCS). If you are experiencing issues with the messaging program, you can reply with the keyword "HELP" for more assistance, or you can contact our support team directly at support@memtastic.com.

8. Keeping and deleting your information

We keep your information for as long as your account is open, so your family's memories are there when you want them.

Deleting a photo or a memory. It is hidden at once, along with its conversations. For 30 days you, or your Account Admin, can bring it back from Recently deleted items in Profile Settings. After 30 days the photo files, its conversations and the details saved from it are permanently erased. The names of people Memtastic has learned from your stories stay in your account until you delete it.

Deleting your account. You can do this in Profile Settings.

  • Sign-in stops immediately.
  • After 30 days, your account and your content are permanently deleted. That includes your photos, conversations, the details saved about you, and conversation notes.
  • Being removed from an account by its Account Admin is different. The memories you own go with you, to your own account or to a free trial we start for you, and you keep a copy of every photo you added. Photos you added to other members' memories stay in that account. Your profile is not deleted, unless you use Easy mode.
  • An Account Admin must remove other active members before deleting their own account.

What is not deleted

  • stories other members told that mention you. Those belong to them;
  • activity records, which contain an account ID but none of your content;
  • models, statistics and findings already created (section 5);
  • records we must keep by law, and payment records held by Stripe.

Backups. We keep encrypted backups so a failure on our side cannot lose your family's memories. Deleted information can remain in backups for up to 31 days, and is then gone.

The preview. If you try Memtastic and decline to join, your preview photo and conversation are deleted when you decline. If you simply leave, they are deleted automatically after a short period of inactivity. If you rated any of Memtastic's replies, we keep those replies and the conversation text they answered to improve Memtastic. We delete your photo and remove your account details and photo location from what we keep, and we do not link it to you. We keep the reason you gave for declining and activity records under an anonymous ID.

9. Your choices and rights

  • See and correct: your profile is in Profile Settings.
  • Delete: see section 8.
  • Stop texts: reply STOP, or set notifications to Off.
  • Ask us: most things you can do yourself in Profile Settings. If you cannot, write to support@memtastic.com to ask for a correction or deletion. Requests must be in writing. We will confirm it is you before acting, and we reply within 45 days. We do not currently provide copies or exports of account information.

Some US states give residents specific privacy rights. We honor requests from everyone in the same way, wherever you live. We will never treat you worse for making a request.

10. Children

Memtastic is not for children under 13, and we do not knowingly collect their information. If you believe a child under 13 has an account, write to us at support@memtastic.com and we will delete that account and its information. Photos and stories a family member has added about a child belong to that member's account; that member or the Account Admin can delete them, and we can explain how. Members aged 13 to 17 may join only when invited by an adult account holder.

11. Security

Data is encrypted in transit and at rest. Access to our systems is limited to authorized employees and contractors, sign-in to administration is protected, and we monitor for misuse. Text messages travel over mobile carrier networks, which we do not control and which are not encrypted. No system is perfectly secure. If a breach occurs and affects your account, we will notify you as the law requires.

12. Where your information is processed

Memtastic is offered in the United States. Your information is stored in Google Cloud data centers in the United States. Some AI processing by Google may take place in other regions.

13. Changes to this policy

If we make a material change, we will tell you in the app before it takes effect, and we may also email you. We will update the date at the top.

14. Contact

1016 Investments LLC. Email: support@memtastic.com.